3 September 2009

You know you’re tech savvy if …

Or, better yet, what is “tech savvy”?

The word technology sends a chilling tingle of fear down some agents’ spines.  “I’m not computer savvy” excuses are often followed by the nervous chuckle that translates to please don’t hold that against me. The enabler in me wants to tell them it’s okay, I did’t grow up with computers either. But its no longer 2001 and just about everyone these days is not only proficient on computers, many, throughout all age groups are considerably experimental with them.

Today, the course of action is tough love.  Let’s face it, you don’t have to be computer savvy or a technological geek to use the products that make our world go around. After all, I’m not mechanically savvy, nor am I a body builder and therefore can’t build or lift motorcycles, but I don’t need either skill to ride them.  All I need to know is how to balance and call a mechanic if it breaks down.

Learning to ride and using technology are not that different from each other.  In the beginning there is a tinge of fear and it takes time to learn balance but if you want to ride, fear is not an option.  So you practice.  And with practice, fear dissipates and the ride is enjoyable.

I’m not saying we all should become full-time bloggers. Heck, we barely have enough full-time real estate agents (but I’ll save that for another post). I’m also not suggesting we all run out and take classes on website design. But before you hit the escape key and yell, “eek, a mouse!” look at these five tech savvy indicators. You may just be surprised how tech savvy you are.

Are you tech savvy?

  • If you own a laptop, desktop PC, and/or smart phone of any brand, etc, you’re real estate tech savvy.
  • If you can enter personal information to an online form, you’re real estate tech savvy.
  • If you can attach a picture of your kids, dog, cat, grandchildren, etc., to an email, you’re real estate tech savvy.
  • If you can send a link to a website to a friend, you’re real estate tech savvy.
  • If you can say something – anything in less than 140 characters, you’re real estate tech savvy.

Yes, these indicators are the tip of the technology iceberg, but if you want to grow and thrive in real estate, fear is not an option.

9 thoughts on “You know you’re tech savvy if …

  1. Thanks Greg, while some jump into something new with both feet,others test the waters. Fear can be a great inhibitor of opportunity.

  2. Your post and motorcycle analogy reminded me of a conversation I had with a woman in her retirement years. We were discussing the 40th anniversary of the moon landing and the fact that there is more computing power beneath the hood of her Lexus than was on the Apollo capsule that circled the moon in July 1969. You are right as long as you can use the tool there is no real requirement to understand every aspect of its function. Agents and Brokers are only limited by themselves and their desire to expand their knowledge and practice beyond the comfort level.

  3. I’d like to politely disagree. I feel that a barely competent agent should be able to handle those things, but they do not deserve the title of savvy. Someone who is tech savvy is someone who is able to learn new technology without fighting it, someone who is aware of the pulse of the market through the online news that they follow, someone who doesn’t call the tech support line to ask about each message that pops up on their screen. There are lots of agents out there that can check their email and search the MLS with a computer, but anything other than that is out of their comfort zone. These are not savvy agents and purchasing a laptop and a smart phone doesnt change that, it can even make it worse.


  4. Paulette: You are right…if an agent can do these things, they ARE tech savvy. Trouble is, they just don’t know it! So your post is an important reminder to those that need a little nudge to not be intimidated and try some new things. They just need to get in touch with their inner techie!!

  5. Being friendly with tech is one thing that helps reach new consumers, so it’s worth the push outside of the comfort zone but the expectation to “get it” need not be rushed! This takes so much time. I see that learning how to blog as an evolutionary process. First you might read some, comment on some (or not), then you might realize how they can link to a profile to drive readers to a website. Then you might realize you can subscribe to a blog, if you enjoy it. But you would never know if you didn’t posess an ounce of curiosity, a bit of time, and an inner drive to try something new. It does take time.

    Over the past year I decided I needed to make friends with the social media world and dove in full force (partially because my competitive side came out once I realized how many people are on here, and partially because I love to learn and the opportunities for learning are free and endless).

    I’ve finally gotten some results to show for it, and I see this is only just the beginning. I posted a blog about the last 5 places my leads arrived from. It was easy to see that social media had a huge impact already.


  6. I agree. It’s mostly fear of the unknown that keeps us from trying something new and the rewards far outweigh the energy spent learning.

    Thank you for sharing your thoughts Lisa.

  7. Stephanie, I personally stepped slowly into the social media networking arena and it’s more than friending a few people. It’s learning how to use it as a powerful promotion tool which does take time.

    Thanks for sharing your “five things…”. It’s a great example of how multiple methods of prospecting and promotion returns maximum visibility and ultimately, results.

Leave a Reply